Trying to decide among the plethora of available cloud services for your needs?
Here we compare three of the biggest players in the space.

The way we use the internet and computers as a whole has significantly changed in the last few years. The current scenario has been seeing a major shift in the way in which we store and manage our data thanks to the introduction of cloud-based services. Major businesses, websites and apps now store their data on the cloud for easy anytime anywhere accessibility which has allowed for easier, faster and efficient resource and data sharing resulting in a more streamlined and better workflow. The COVID-19pandemic has been a big boost to cloud-based services as many businesses had to adopt a work from home approach which has resulted in companies requiring online services at a much larger scale than required.

While there are numerous players in the cloud-service provider space, the ones that immediately come to mind when searching for one are Amazon, Microsoft and Google – three of the biggest tech giants of the world. While for a regular person these are just a shopping site, a provider and a search engine, a good chunk of their wealth comes from the cloud services they have on offer for everyone from an individual wanting to preserve their precious memories to a multinational giant wanting to store the huge amounts of data they have incoming on a daily basis and keep their business growing.

So, here we have a quick introduction and comparison among the cloud services offered by these giants:


Let’s start with the biggest player of them all amazon Web Services (AWS). As the name suggests AWS is owned by Inc and provides on-demand cloud computing platforms and APIs on a metered pay-as-you-go basis. It controls a whopping 32% of the cloud infrastructure market, making it the biggest company in this space.

Microsoft Azure, the second-largest player in the cloud service space is owned and developed by Microsoft Corp. the company in recent times has seen a gradual focus shift towards the cloud business under the leadership of CEO Satya Nadella. The company views the cloud services space as the next big thing in the tech industry and its other projects like Windows10X and Microsoft 365 reaffirm this belief.

In the third place, we have the Google CloudPlatform (GCP) offered by Google LLC that offers Cloud computing services running on the same infrastructure used by the company for its other consumer products like Google search, Gmail, YouTube etc. Besides cloud management toolset also provides other services for computing, storage data analytics and machine learning which has become quite popular and essential tools for business these days.

Deciding Factors


Deciding upon which provider is best for you can be tough, so, let us take a look at what sets each of these apart. Choosing a service comes down to the primary workload requirement, due to this, many organizations often use multiple providers for different use cases.

The main attraction for going with AWS would be its wide variety of service offerings. With more than 175 services offered for storage, database, analytics, computing, development, management, IoT etc. it can be appealing for the ones looking for a versatile and economic choice.

Microsoft on the other hand is a popular choice among organizations looking for enterprise computing solutions in one place. It provides a comprehensive suite of productivity and enterprise tools along with flexible cloud computing resources for developers. Its often viewed as a strong AWS alternative.

Google has deep expertise in open source technologies and advanced AI and Machine learning capabilities. Organizations requiring and relying on these technologies see google cloud as a very appealing solution. With its ever-improving search and security and the world slowly moving more towards open source, Google could very well be on the right path.


Starting with compute solutions, AWS mainly offers its EC2 instances, which can be personalized according to needs. It also has associated services like elastic beanstalk for app deployment, EC2container service, ECS for Kubernetes and others. Azure mainly offers VMs and other tools like cloud services and resource management to deploy applications to the cloud. Similarly, Google offers VMs using its data centres. Their main advantages are high customizability and consistent performance.

On the Relational Database front, all three services offer their versions of SQL and similar management solutions. Similarly, all of them offer their respective solutions for file storage, handling and sharing combined with top of the line networking capabilities with automated server load balancing and connectivity.


Pricing can be a huge deciding factor for such services, and as we move forward we see the prices of cloud services consistently decreasing.

All three of these services have comparable prices but have varied pricing models which makes it difficult to perform a direct comparison. However, there are frequent price cuts and discounts being offered so be on a lookout to get the most for your money.


All of these major players offer services mostly similar yet different in some major ways. We cannot declare here a clear “winner” as the services have their own respective benefits. The best way to decide among them is to analyse your use case and requirements and go for the one that suits you the best.


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